Why Cocoa?

Everything that makes cocoa what it is.

LOARU keeps cocoa whole — rich, close to its origins and without unnecessary additions.

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Not simply cocoa powder.

LOARU is made from 100% cocoa.

No added sugar. No flavourings. No emulsifiers. No fillers.

Unlike reduced-fat cocoa powder, LOARU also contains its natural cocoa butter. This keeps the cocoa fuller-bodied, more intense and closer to its original character.

What cocoa contains.

01

Cocoa butter

The natural fat content of cocoa. It shapes melt, texture and mouthfeel.

02

Fibre and protein

Natural components of whole cocoa.

03

Minerals

Cocoa contains, among other things, magnesium, iron, potassium, phosphorus, zinc and copper.

04

Theobromine and caffeine

Two naturally occurring plant compounds, with theobromine being especially characteristic of cocoa.

The exact composition varies by origin, variety and processing.

The difference from drinking cocoa.

Many ready-made cocoa drinks are based on blends of cocoa powder, sugar and other ingredients.

LOARU takes the opposite approach: one ingredient, whole cocoa.

You decide the sweetness, liquid and intensity yourself.

100% cocoa. No added sugar and no other ingredients.

Whole cocoa in a new form.

After fermentation, drying and roasting, the cocoa is processed in full — together with its natural cocoa butter.

LOARU shapes it into Microdiscs so it is easier to portion and quicker to prepare.

Another way.

LOARU is not intended as a replacement for coffee, but as another way.

For moments when speed is not the point — but flavour, warmth and intentional preparation are.

Not either/or. Simply a conscious choice.

Origin should remain traceable.

For LOARU, it is not only flavour and processing that matter, but also the conditions under which cocoa is produced.

The region of origin is confirmed: Dominican Republic. We will publish specific details about the cooperative, partners and supply chain once they are finalised — and we share the current status openly in the Visible Progress section.

Learn more about the origin

100% cocoa.
Nothing to distract from it.

Discover how LOARU brings pure cocoa into a form that fits easily into everyday life.