Cacao for a clearer morning

A morning
to look forward to.

CORE is pure cacao in MicroDiscs. FLOW and ROOT are optional additions — so you can make your morning your own.

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Why LOARU?

Cacao feels
different.

Coffee is quick. Direct. A habit.

Cacao is warmer. Calmer. More intentional.

LOARU makes it easy to bring that feeling into everyday life — with small MicroDiscs that are easy to portion and quick to prepare.

For those who want more than simply waking up — and prefer to begin the day with more intention.

100% cacao. Reimagined.

The beginning of LOARU

From a morning routine to a brand.

For years, my mornings began with coffee — often Bulletproof Coffee with MCT oil and ghee. It gave me a quick lift, but the start of the day often felt too rushed: too much push, too little calm and clarity.

Then I discovered pure cacao and began replacing my morning coffee with cacao, MCT oil and ghee. That became my own Bulletproof Cacao — and with it came a completely different, calmer way to start the day.

But preparing pure cacao every day was needlessly complicated. That practical problem led to the MicroDisc: a small, easy-to-portion form of whole cacao. CORE became the foundation of LOARU — pure, traceable and simple to use.

— Alexander Grimm, founder of LOARU

Read the full LOARU story →

The MicroDisc

Small form.
A big difference.

Varios LOARU Microdiscs sobre una pizarra oscura

The LOARU MicroDisc — precisely shaped, easy to portion and designed to make pure cacao simple to prepare.

01

Easy to portion

A precise scoop gives you a consistent amount for every cup — quickly and cleanly.

02

Melts quickly

The small format melts and blends more quickly into hot liquid.

03

Clean to use

No breaking, chopping or weighing out a large block.

04

Make it your own

Enjoy CORE on its own, or add FLOW and ROOT — whatever suits your morning.

Our standard

Organic. Pure.
Traceable.

LOARU CORE se desarrolla a partir de 100% cacao mass, sin azúcar ni ingredientes innecesarios. Nuestra aspiración es una calidad ecológica certificada y un origen plenamente trazable.

01

Working towards organic certification

We are working towards certified organic quality and selecting cacao mass that meets our standards for purity and careful processing. Organic certification is not yet in place — we share the current status openly in the Visible Progress.

02

100% cacao mass

CORE stays pure: no added sugar, no flavourings and no unnecessary ingredients.

03

Traceable origin

We are committed to a traceable supply chain. We already share the current status of the origin, region, cooperative and certification openly in the Visible Progress.

Learn more about our quality standard →

Visible Progress

Where we are today.

Rather than waiting until launch to talk about origin and certification, we show where we are now — openly and honestly, even while some details are still being finalised.

Region of origin & cooperative Confirmed — Dominican Republic
Organic certification Certification not yet applied for
First laboratory analysis (nutritional values & purity) Samples are in the lab; results to follow
CORE sample production First samples produced
Kickstarter campaign In preparation; launch planned for early November 2026

The LOARU collection

CORE is where it begins.
FLOW and ROOT build on it.

CORE sits at the centre. FLOW and ROOT are intentionally optional, giving you the freedom to shape your cup your way.

01

Pure cacao in MicroDiscs · The centre.

CORE

LOARU CORE

The starting point of LOARU.

02

Pure MCT oil · Optional by design.

FLOW

LOARU FLOW

Optional MCT oil to complement your cacao.

03

Pure ghee · Optional by design.

ROOT

LOARU ROOT

Optional ghee for extra body and a creamier cup.

Preparation

Three elements.
Your LOARU cacao.

CORE is the base. Add FLOW and ROOT to taste. Use all three, or keep it pure — the choice is yours.

Preparación de LOARU con CORE, FLOW y ROOT
Cacao LOARU listo servido en una taza negra

Enjoy CORE on its own, or add FLOW and ROOT — whatever suits your morning.

In brief

What you should know about LOARU.

What is CORE?

CORE is pure cacao in small MicroDiscs. They are easy to portion and simpler to prepare than large blocks of cacao.

Do I need FLOW and ROOT?

No. CORE works beautifully on its own. FLOW and ROOT are optional additions for anyone who wants to add MCT oil or ghee to their cup.

How do I prepare LOARU?

Add the MicroDiscs to the Vessel, pour in hot water and blend until smooth. Then add FLOW or ROOT if you wish.

When will LOARU be available?

Product development is under way. Join Early Access to hear first about the initial batch and our planned Kickstarter launch.

LOARU Early Access

LOARU se encuentra actualmente en fase de desarrollo de producto. Los productos mostrados aún no están disponibles. Las imágenes y versiones reflejan el estado actual de desarrollo y pueden diferir del producto final.

  • Be among the first to know when the first batch becomes available
  • A reserved launch discount code for Early Access members
  • An exclusive look at origin, cooperative and certification before the details are made public

Founding Batch price: €39.90 per 300 g.

CORE at the centre. FLOW and ROOT as optional additions. Pure cacao in an easy-to-portion form.

More about LOARU

Discover more about where LOARU comes from — and the idea behind it.

01 Explore origin & quality → From cacao's origin to careful processing. 02 The LOARU story → How one idea became a new way to experience cacao.