Easy to portion
With a precise measuring spoon, you have the same reliable amount for every cup, quickly at hand.
Cocoa for a clear morning
A morning
to look forward to.
CORE is pure cocoa in Microdiscs. FLOW and ROOT are optional additions for your morning.
Join the first batchWhy LOARU?
Cocoa feels
different.
Coffee is quick. Direct. Habit.
Cocoa is warmer, calmer and more intentional.
LOARU makes it easy to bring this moment into everyday life: with small Microdiscs that are precisely portioned and quick to prepare.
For anyone who wants more than simply waking up — and to begin the day with greater intention.
100% cocoa. Reimagined.
The beginning of LOARU
From a morning ritual to a brand.
For a long time, my mornings began with coffee — often Bulletproof Coffee with MCT oil and ghee. It gave me a quick lift, but that start often felt too hectic: too much push, too little calm and clarity.
At some point, I discovered pure cocoa and replaced my morning coffee with cocoa, MCT oil and ghee. That became my personal Bulletproof Cocoa — and with it came a completely different, calmer start to the day.
Yet preparing pure cocoa every day was needlessly complicated. This practical problem gave rise to the Microdisc — a small, clearly portioned form for whole cocoa. This is how CORE became the foundation of LOARU: pure, traceable and simple to use.
— Alexander Grimm, founder of LOARU
The Microdisc
Small form.
A meaningful difference.
The LOARU Microdisc — precisely formed, easy to portion and designed for uncomplicated preparation.
Melts quickly
Its fine form combines more quickly with hot liquid.
Clean to use
No breaking, chopping or weighing out a large piece.
Make it your own
CORE on its own, or with FLOW and ROOT — whatever suits your morning.
Our standard
Organic. Pure.
Traceable.
LOARU CORE is being developed from 100% cocoa mass — with no sugar and no unnecessary additions. Our ambition is certified organic quality and an origin that is fully traceable.
Organic ambition
We are working towards certified organic quality and select cocoa mass that meets these standards of purity and careful processing. Organic certification is not yet in place — we share the current status openly in the Visible Progress section.
100% cocoa mass
CORE stays pure: without sugar, flavourings or unnecessary additions.
Transparent origin
We are committed to a traceable supply chain. We already share the current status of origin, region, cooperative and certification openly in the Visible Progress section.
Visible Progress
Where we are today.
Rather than waiting until launch to share our origin and certification, we are showing you our current progress now — openly and honestly, even while some details are not yet final.
Region of origin & cooperative
Confirmed — Dominican Republic
Organic certification
Certification not yet applied for
First laboratory analysis (nutritional values & purity)
Samples are in the lab; results to follow
CORE sample production
First samples produced
Kickstarter campaign
In preparation; launch planned for early November 2026
The LOARU collection
CORE is the beginning.
FLOW and ROOT complete it.
CORE sits at the centre. FLOW and ROOT are intentionally optional, giving you more freedom in how you prepare it.
01
Pure cocoa in Microdiscs · The centre.
CORE
The starting point of LOARU.
02
Pure MCT oil · The complement.
FLOW
Optional MCT oil for a functional addition.
03
Pure ghee · The complement.
ROOT
Optional ghee for richness and a creamy preparation.
The preparation
Three elements.
Your LOARU cocoa.
CORE forms the base. FLOW and ROOT can be added to taste. Everything can — nothing has to.
CORE on its own, or with FLOW and ROOT — whatever suits your morning.
In brief
What you should know about LOARU.
What is CORE?
CORE is pure cocoa in small Microdiscs. They are easy to portion cleanly and simpler to prepare than large blocks of cocoa.
Do I need FLOW and ROOT?
No. CORE works beautifully on its own. FLOW and ROOT are optional additions for anyone who would like to bring MCT oil or ghee into their preparation.
How is LOARU prepared?
Place Microdiscs in the Vessel, pour over hot water and blend until fully combined. Then add FLOW or ROOT, if you wish.
When will LOARU be available?
Product development is under way. Through Early Access, you will be the first to hear about the first batch and the planned Kickstarter launch.
LOARU Early Access
LOARU is currently in product development. The products shown are not yet available. Images and versions reflect the current stage of development and may differ from the final production product.
- Be the first to know when the first batch becomes available
- A reserved discount code for Early Access members at launch
- An exclusive look at origin, cooperative and certification before they are made public
Price for the Founding Batch: €39.90 per 300 g.
CORE at the centre. FLOW and ROOT as additions. Pure cocoa in a clearly portioned form.
More about LOARU